As a company who’s been making outdoor gear for almost 100 years, we eat, sleep, live and breathe camping. So, when the opportunity to partner with Jupe — the biggest camping industry disrupter of this decade — came along, we were thrilled. Today we’re going to share a little bit about this exciting new partnership. Read on to learn all about Jupe, how DBG and Jupe are reinventing camping together, and how this partnership will change lives around the world.
What is a Jupe?
Jupe is not only the name of our innovative new partner company but it’s also the name of their flagship product. At first glance it might appear to be just a tent, but it’s so much more than that.
Designed by a team from SpaceX and Tesla, Jupe’s quality is out of this world and built to last. Its luxurious Baltic birch interiors are machined to the millimeter, wrapped in the highest-quality weather resistant canvas, and the aluminum masts are milled to perfection. Not only is it manufactured with the finest materials and highest quality canvas work, (if we do say so ourselves) Jupes are also solar powered. So you can use them literally anywhere.
- an integrated foundation so no decking or site work is required
- dimmable LED track lighting
- off-grid batteries and dual solar panels
- bedside USB charge stations and outlets
- a spacious front porch
And that’s not all! Learn more about additional features, construction details and more at Jupe’s website.
The Jupe & DBG Partnership
Diamond Brand Gear COO, Lauren Rash, explains that the magic of this whole partnership is that it’s brought together the strength of Diamond Brand Gear’s incredible history and the game changing innovation of Jupe. Ultimately it’s the perfect combination. Rash explains, “This partnership allows us to expand our mission of manufacturing American-made gear for the mountain lifestyle with the ultimate craftsmanship and care into the 21st century and beyond.”
Diamond Brand Gear’s superior manufacturing quality is the perfect complement to Jupe’s creed to offer unparalleled resilience and insight design in their living structures. Our manufacturing team is currently dedicating an entire team of five craftspeople and a full day to create just one Jupe.
“We can’t even begin to place a number to the value that this adds to our Jupes — that the hearts and hands of these hardworking individuals have poured over every inch of these dwellings for 8+ hours.”Jeff Wilson, Jupe CEO & Chief Designer
Camping and Beyond: The Big Dream
But it doesn’t stop with camping. First of all, Jupes were designed for new frontiers beyond the city and off the grid. But, the big dream is for them to become a viable solution for a variety of world-wide shelter challenges. Because of the convenience of their nearly invisible footprint and the strategic technology-rich shelter they provide, they can offer help where others can’t. Together, Jupe and Diamond Brand Gear can offer high-quality housing solutions such as:
- Temporary housing for those who are homeless due to natural disasters
- A relief shelter to offer first aid and resources for those who are without due to political or climate crises
- Long-term housing solutions for those who cannot afford a traditional house or home loan
- A more earth-friendly solution to housing for all
- Much, much more…
When describing the Jupe mission, Jeff Wilson explains, “We’re building out a hardware and full stack software platform to go after the shelter problem for our world. Our platform will allow communities to move, scale and pop up anywhere on the face of the planet. We call this ‘Universal Autonomous Housing’ (UAH). Jupe wants to solve for ‘x’ where ‘x’ is the 1.5B people without adequate shelter.”
You can get involved in several ways, if this adventure speaks to you.
- Work for Jupe. They are currently hiring in several key areas.
- Got land? Partner with Jupe in exchange for some Jupes on your land.
- Join the Diamond Brand Gear crew. We’re always looking for talented, creative folks!
Jupe and Diamond Brand Gear are looking forward to seeing just how far the impact of this partnership can go. Share your stories with us on social media @DiamondBrandGear // @JupeINC.